Deadline
day the day that every football fan looks forward to at the end of both the
summer and winter windows. Ruining productivity all over the country as people
sit in front of Twitter or Sky Sports all day in the hope they see their team
can pull off a coup on the last day of the window. The final day of the windows
have become one of the biggest events in the footballing calendar over the last
few seasons.
The January transfer window
always gives optimism to fans of clubs that their side may be making a key
signing at the midway stage of season that could really make a difference to
their standing at the end of the season.
In
total in the last five winter windows between 2008 and 2012 £702 million has
been spent by Premier league clubs with the £200 million in 2009 and £225
million in 2011 particular highlights.
This
shows that teams aren't afraid to splash out money as long as they think the
player is right, this year however although there were no huge money transfers Premier
league sides still spent double last year’s total.
2013
may have been a disappointing year for many optimistic fans as the usual early
window excitement of rumours came to nothing on the last day of the window with
only QPR really spending big money on Chris Samba. Arsenal’s signing of Nacho
Monreal from Malaga was the only transfer that nobody saw coming most other
deals were done early on in the window.
Although there were rumours flying
about Everton, Spurs and Norwich being in pursuit of strikers in the form of Alvaro
Negredo, Leandro and Gary Hooper respectively, none of these came to fruition though
and the window closed with more of a whimper than a slam. The usual big
spenders such as Man City and Chelsea were nowhere to be seen with neither team
making any significant signings.
The biggest move on deadline day
was one that cost nothing, David Beckham arrived at PSG then told the press he
was donating his entire wage to a children’s charity a class gesture may I add,
but whether Beckham will play many games at PSG remains to be seen but the move
has surely done what it was meant to and that’s gain maximum publicity for both
PSG and brand Beckham.
One of the most fascinating
stories of the last day of transfers was Peter Odemwingie who burnt all bridges
with West Brom by turning up at QPR and giving interviews as if he was a QPR
player without even having a fee agreed between the clubs. The move didn’t go
through and now Odemwingie must return to West Brom to face his boss’s and his
team mates that he previously said goodbye to yesterday.
Overall I think deadline day will
be seen as a bit of an anti-climax for the neutral this year as there were no
real surprises out of left field as most business was completed rather sensibly
earlier in the window.
We've come to expect crazy moves
on deadline day ever since 2011 but maybe these expectations are just unfeasible
as clubs just aren't prepared to spend huge money on players who may be more of
a let-down than a season changer, see Andy Carroll and Fernando Torres for example.
The truth is it’s difficult for a
signing to come in to the team in January and make an immediate impact they
need time to settle into the club there are exceptions to this of course such
as Papiss Cisse last year at Newcastle but I think that the summer window is
the right place for all the big money moves. The main thing this January window
has taught me is that fans shouldn't be expecting massive moves on deadline day
because it only sets up for disappointment.
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